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Cognitive dissonance in value chains: the case of the vegetable sector in Martinique. Parrot Laurent, Varenne Margaux. 2023. In : Proceedings of the International Symposium on Value Adding and Innovation Management in the Horticultural Sector. Mathé S. (ed.), Neven D. (ed.). ISHS. Angers : ISHS, 39-46. (Acta Horticulturae, 1380) ISBN 978-94-6261-379-9 International Horticultural Congress (IHC 2022): International Symposium on Value Adding and Innovation Management in the Horticultural Sector. 31, Angers, France, 14 Août 2022/20 Août 2022.