"Rooibos" / "Red Bush": the first african gi included in the eu register

Troskie Dirk, Biénabe Estelle, Swart Marthane. 2022. "Rooibos" / "Red Bush": the first african gi included in the eu register. In : Actes de la conférence Perspectives mondiales sur les Indicateurs Géographiques = Conference Proceedings Worldwilde Perspectives on Geographical Indications. FAO, CIRAD. Montpellier : FAO-CIRAD, 23-24. Perspectives mondiales sur les indications géographiques, Montpellier, France, 5 Juillet 2022/8 Juillet 2022.

Résumé : "Rooibos" / "Red Bush" became the first African Geographical Indication (GI) to be included in the European Union (EU) GI Register on 31 May 2021. The origins of this registration started about 30 years ago with the usurpation of 'Rooibos' as a trademark in the United States. This act provided the impetus for the establishment of the South African Rooibos Council (SARC) and the eventual inclusion of rooibos in a GI valorisation project in Southern Africa. The results from the valorisation project led to "Rooibos" / "Red Bush" being included in the GI Protocol of the Economic Participation Agreement (EPA) between Southern Africa and the EU. For various reasons SARC subsequently took the decision to directly apply to the EU for GI recognition which led to success after a process of almost three years. Inclusion of "Rooibos" / "Red Bush" led to observed benefits for the Industry. Key words – Geographical Indications (GI), Rooibos, EU Register, Africa.

Auteurs et affiliations

• Troskie Dirk, Western Cape Goverment Department of Agriculture (ZAF)
• Biénabe Estelle, CIRAD-ES-UMR INNOVATION (VNM)
• Swart Marthane

Source : Cirad-Agritrop (https://agritrop.cirad.fr/602379/)

Métriques

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